In its continuing attempt to become a greener company, Coca-Cola has slowly been unveiling new bottle designs for its line of beverages.
The new 20-ounce bottle (shown above) features a new contour shape with an embossed Coca-Cola logo and a completely new bottle cap design. The new cap is shorter and supposedly easier to twist open than the previous Coca-Cola plastic bottle design.
Images from NICOclub
All of the changes to the bottle design have reduced Coca-Cola’s PET (polyethylene terephthalate) consumption by 5%. If anything, the new bottle is a step in the right direction by a major international business to limit the effects of plastic on the environment (in hopes that areas like these don’t continue to grow at such alarming rates).