globe_roll_01

Globe, a subsidiary of Specialized Bicycles, has unveiled the Roll 2 bicycle, an all-white bike that evokes the feel of a ghost-bike. I don’t know if people at Globe are just oblivious to ghost bikes, but it seems a bit insensitive to create an all-white bicycle even if it does look nice. I mean, add some sort of color somewhere to differentiate it or something.

UPDATE: Brad from UrbanVelo says that the bike is a very light blue. Upon closer inspection, I can confirm that the bike is indeed a light blue, however, it still evokes a sense of a ghost-bike because of the similar look.