Harc Lee thought up this brilliant naked aluminum Coca-Cola can in order to reduce energy use in the manufacturing process. Because the can uses an imprinted Coca-Cola logo rather than a colored logo dying process, companies who make use of this can potentially get rid of toxic paint processes which harm the environment.
Whether you believe the environmental claims or not, I think making aluminum cans like this is awesome. I would love for a beverage company to do this.
Sleek design and it would be a great novelty/promotional item… but companies like coke and pepsi rely on packaging and design to differentiate their products on store shelves… a dull grey can would not stand out from the identifiable coke red and pepsi blue that consumers are familiar with.
Good idea but the embossed image eats up shipping space and when you sell millions of cans it takes more Diesel-Powered trucks to get the product to the end-users. The aging Population also will have more people with deminshed vision that rely on colour Contrasts or Product ID by Branding methods.
I’ve come up with a new bottling system and a Just-in-time production to reduce inventory space for more Bottling Machines which means fewer Spoiled drinks from storage age as the public shifts the demands for flavours or bottle sizes with diet/caffeine versions.
The Global design with a new Braille system and no more labels will save $$Million per year , plus another feature I designed into a soda pop will save $Millions by reducing all the version of Pop being stored after bottling.
Once I finish the IP and Patent stage I will reveal the video and hi-quality photos to detail the 21st century green soda pop.
If Coke doesn’t want my Inventions and Pepsi doesn’t care…..I’LL start to sell pop at the same price but about 20% cheaper in costs for 20% more profit per item.