Heinz announced a brand-new ketchup packet today that does away with the old, hard-to-open pack that so many people hated. The new packaging, called the Dip & Squeeze, holds more ketchup per pack than the old version and also allows you to use the container for dipping (rather than having to squeeze the ketchup out onto a surface). Expect to see these packets everywhere very soon!
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Does it come in purple?
Now they just need to add a hole for a straw =)