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Tag Archives: arnell group
Sierra Mist gets rid of their blurry logo
The last Sierra Mist brand redesign by Arnell Group was unveiled back in October 2008 to lots of ridicule. Now, less than 2 years later, Arnell Group (right?) has once again redone the branding and packaging for the imitation 7-Up/Sprite … Continue reading
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Tags: arnell group, better, blurry, logo, misty, pepsi, redesign, sierra mist, still sucks
The details behind the new Pepsi logo
An alleged internal document from Arnell Group, the creative “geniuses” behind the new Pepsi logo, finally proves what I’ve thought ever since seeing the new logo for the first time: it’s all a bunch of BS. If you want to … Continue reading
