Maybe it’s another example of me following my gut instinct at first glance, or maybe it’s just coincidence, but when I first saw the widely spread Pepsi vs Coca-Cola logo chart making the rounds on the internet, I decided not to post it because I had an inkling that it was spreading false information. I didn’t really bother to research it further however because honestly it wasn’t of much interest to me (and it wasn’t really swaying any particular decisions about my beverage company of choice).
This seriously messes with my mind. But oddly enough, I would love to see this on store shelves. The blue is kinda nice. Click on the image to see it bigger.
Wieden & Kennedy Portland created this funny Coca-Cola ad about the trade secret formula behind Coke. I’ve always wondered what would happen to certain companies if they’re secret formulas for their products were stolen, lost, or damaged. Of course, the story here isn’t true. It’s just part of the marketing strategy behind Coke.
Download the commercial at Motionographer (full credits there as well).
