Photo via theokguy on Flickr
Two typographers, Pierre & Damien of please let me design, joined together with pro racecar driver Stef van Campenhoudt to create what I assume to be the first font ever created with a car. The car’s movements were tracked by an overhead camera system and internal sensors in the car with custom software designed by interactive artist Zachary Lieberman of openFrameworks.
Here’s the video of the font being made below.
iQ font – When driving becomes writing / Full making of from wireless on Vimeo.
If you want to check out some behind the scenes footage of the making of this font, check out this Flickr photoset which gives you a better idea of how large the space is that they were working in.
Not quite satisfied? Why not download the font for free at the Toyota website?
