Brand by Jesse Kirsch

January 2, 2009 @ 2:31 am

brand

The Brand packaging designed here by Jesse Kirsch, a graduate of the School of Visual Arts, reminds me a lot of the Home Brand packaging from Safeway. I mean that not so much in the way that it looks comparatively, but more based on the fact that both use bold and very contrasty type and colors to maximize the generic name of each product. I really wish everything was so clearly labeled sometimes.

Generic drugs are just as effective as brand-name counterpart

December 4, 2008 @ 12:14 am

YOU HEAR THAT?! I found this out on my own several years ago when I was at the drug store trying to figure out why two drugs that did the same thing were two totally different prices. I compared ingredients and couldn’t find a difference, so I went with the generic store brand and got over my sickness.

Duane Reade and CVS for the win!

Monster Cable vs cheap generic cable

December 3, 2008 @ 11:38 am

By now, most of you should know that Monster Cables aren’t worth the money. There have been lots of non-scientific tests to prove just how normal they are despite the company’s claims of offering “high-definition” audio via their wires.

Well, Pud lays down the law in this unintentionally funny video comparison. Wow, Monster Cables really suck.

What if cigarette packs were plain and de-branded?

October 23, 2008 @ 2:26 am

We Made This takes a look at the idea of de-branding cigarette packs in order to curb the effects of smoking on the general population [in the UK]. Apparently, the Department of Health in the UK is considering the idea of de-branding cigarettes — outlawing logos, colors, graphics — and instead using standardized plain/white packs with standardized type and size to denote brand name.

An example of what this might look like, if passed, is shown above.

I don’t smoke, so I never really had a particular liking toward one brand of cigarettes, but from a visual point of view, I really would prefer to see a wall of white boxes with black text behind the counter instead of the current design of cigarette packs. Who knows if this will ever get passed. I guess it would be nice if it did.

This sorta reminds me of the Home Brand packaging found in Australian Safeway supermarkets which I absolutely loved.