Tag Archives: marketing

Designing baby carrots

Photo: Jamie Chung Fast Company has a really fascinating look at how Crispin Porter + Bogusky is working with a carrot farming company (Bolthouse Farms) to increase carrot consumption and sales by making carrots the “new junk food”. Traditionally, carrots … Continue reading

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The truth in marketing

Gavin Potenza sums up the way we see products as “new” through clever (or not) marketing schemes. [via]

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Is Bandslam a victim of poor marketing?

Nikki Finke has a very surprising write-up about how the movie Bandslam (starring Vanessa Hudgens, Aly Michalka, and Gaelan Connell) is an excellent example of how a great movie can suffer from poor marketing. I thought Bandslam was simply another … Continue reading

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Pizza Hut changing some store names to "The Hut"

In an effort to remain afloat in this ailing economy, Pizza Hut has decided to re-brand some of their stores as “The Hut”. IDSGN reports that Pizza Hut spokesman Chris Fuller has confirmed that the name change is only a … Continue reading

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Darth Vader believes in viral marketing

If for some reason you’ve never seen Star Wars, then you’d probably think the Death Star was run by a bunch of English-speaking Germans after watching this video. But of course, most of us (if not all of us) know … Continue reading

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The Precinct moves to Melbourne

The Precinct, a motion-graphics, marketing, and design firm originally located in Sydney, created this beautiful typographical video to welcome themselves into their second office in Melbourne, Australia. Known to some Australians as “the most romantic city in Australia”, the Precinct … Continue reading

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