Kraft Foods Australia names new snack “iSnack 2.0″

September 30, 2009 @ 10:53 pm

Who at Kraft Foods Inc. (Australia) was smoking crack when they announced to the entire country that a new product based off of the Australian food staple, Vegemite, was going to be named “iSnack 2.0″?

Apparently, the company had no idea that Australians would be very unforgiving about the stupid naming idea and after much uproar about the new name, Kraft Foods Australia has decided to pull the product from shelves. Hopefully, they won’t be renaming it again any time soon.

The Triborough Bridge is now the Robert F. Kennedy Bridge

November 19, 2008 @ 5:46 pm


Photo: Margaret Bourke-White

The Triborough Bridge, the span of 3 bridges that connect Manhattan, Queens, and The Bronx, is now officially called the Robert F. Kennedy Bridge. City Room reports that New York State has used about $4 million in state funds to make new signs for the bridge, even though they don’t expect most New Yorkers to call the bridges by its new name. Meanwhile New York State is facing a $1.5 billion budget deficit

This is the first time the Triborough Bridge has been renamed since going into operation in 1936.