I saw this on TV today and I thought it was pretty funny. A bit random too I guess, but that’s partially why it’s funny. Look at that soda just fall. Shame.
AdAge is reporting that Pepsi had a 43% drop in profit during the 4th quarter (2008). Could this have something to do with consumer backlash against the new company logos (yes, all of them) that reportedly cost the company more than $1 million to implement? Possibly. But the company is saying that it’s mainly due to restructuring costs and writedowns and the overall state of the economy.
Say and think what you will, but I believe this is a clear sign that something went wrong with the latest redesign of the company’s main soda brand. Any sort of familiarity with the brand went out the window when they introduced that logo that looks like a stumbling fat man.
I don’t know, this just doesn’t feel necessary at all considering the fact that you’ve got to wear a bag with much bigger storage space anyway to use it, and you’re not going to be walking around with an OPEN can in there anyway. This is a certified way to flush $10 down the drain without actually having to use any water. That was clever, huh.