Profoto C1 Plus

This is the first time I’ve ever heard of or seen the Profoto C1 Plus light and it seems like a great middle-range gift for an iPhone photographer. I wouldn’t count on this at all as a main source of light or even a main photo setup — but it could be for the right person I suppose. Still, I think the idea of this is pretty neat. Are there any other options similar to this that don’t come with the Profoto price premium?